urbanscreens.org: Content Production - Get in the Loop

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Photo: Dirk Engelhardt

06 May 2005

Content Production - Get in the Loop

"Getting started in Electronic Digital Signage (EDS) involves understanding how messages are created and sent, as well as all your options.

Mounting signs in display cases, and then changing them periodically, will soon be a quaint, rather than a routine, practice. Computer sign design has now resulted in a new advertising realm. Remove the printer from the picture, replace it with a dedicated network of video displays and -- voila! -- the result is direct-market advertising via electronic digital signage (EDS)...."

Article by Louis M. Brill, reprinted from Signs of the Times magazine, November 2003

permalink posted by Bloggi 13:54

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URBAN SCREENS
THE POTENTIAL OF SCREENS FOR URBAN SOCIETY NEWS *****************************************************

The next Urban Screens event is due to come. It will take place in New York in 2011

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Urban Screens Melbourne 08 at Federation Square marked the official launch of the International Urban Screens Association (IUSA)
www.urbanscreensassoc.org

URBAN SCREENS a project by Urban Media Research Berlin, investigates how the currently commercial use of outdoor screens and related infrastructure for digital moving images in urban space can be broadened with cultural content. We address cultural fields as digital media culture, urbanism, architecture and art. We want to network and sensitise all engaged parties for the possibilities of using the digital infrastructure for contributing to a lively urban society, binding the screens more to the communal context of the space and therefore creating local identity and engagement. The integration of the current information technologies support the development of a new integrated digital layer of the city in a complex merge of material and immaterial space that redefine the function of this growing infrastructure of digital moving images.

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 2.5 License.